If you have been following this series on Taking Your Business Digital, you will know that this series has been inspired by the 30 Day Blogging Challenge created by Sarah Arrow of Sark Emedia. Write 30 Blog Posts in 30 days!
About a year ago I signed up for this challenge and didn’t even get started. There was always something more important for me to do. Truthfully I was terrified of the commitment. If I didn’t start I couldn’t drop out and fail.
This time I had a real incentive. I wanted to produce a guide to help those who are afraid of technology, to learn to take their businesses into the 21st century. I needed something that would force me to focus on a goal that was not too long, term as I tend to get bored and/or frustrated when I hit a problem.
Welcome to part 22 of the Take Your Business Digital Guide for Those Afraid to Brave Technology. If you have missed any of the previous posts, click here to read them. Don’t forget to subscribe to future posts at the bottom of this article.
This is also day 22 of the 30 Day Blogging Challenge and the challenge for today is all about growing traffic to your blog. As I mentioned in Keeping Your Audience Interested there are more than 400 million blogs out there longing for your attention. A website without visitors is worse than no website at all. At least if you don’t have a website or blog you won’t have invested time and money in something you are not going to grow and nurture.
Let me introduce you to the concept of a Linkup
It is also Day 18 of the 30 Day Blogging Challenge that I am doing. I am using this challenge to write a series on Taking Your Business Digital for those who are afraid to Brave Technology. At the end of the challenge I will turn it into an e-book.
For Companies to thrive and grow they have to build relationships with customers and potential customers.
Marketing methods have evolved rapidly as technology has improved but the same principles still apply.
Today I am taking a trip down memory lane about how we used to get our message out to our customers and prospective customers.
Welcome to part 16 of Taking Your Business Digital For those afraid of Technology Series. If you have missed any of the previous posts you can catch up by clicking here.
Before the internet we conducted all our business face to face. Whether it was in the boardroom, a breakfast meeting, or on the golf course, we concluded business deals in an environment where we verbally communicated and physically met one another. We made judgements about people on what they wore, how they spoke and the company they kept. We could see what their business premises looked like and physically interact with the products and services they were trading.
As the internet has evolved we have completely changed the way we communicate and do business. Who wants to fly for 12 hours and suffer from jetlag and get upset stomachs from foreign food? For sure if it is a pleasure trip we can put up with inconveniences but rushed business trips are exhausting and time wasting. Instead, we now communicate via Skype, E-mails, WhatsApp, Conference Calls and Social Media with anyone no matter where they are. You can wear a smart top and your pyjama bottoms if you like. Just, don’t get up and walk around during the call.
We can watch videos of products that we are interested and even print them using 3D Printers. Once we have made up our mind that we want to purchase a particular product we fill in our credit card details and we can either download the product or it is (hopefully) delivered to our door within a short while.
But … how do we know we can trust the people we are interacting with over the internet?